What is john mc clelland?

John William McClelland was a British psychologist who is best known for his work in the field of human motivation and personality. He was born in 1917 and passed away in 1998. McClelland is most famous for his theory of need for achievement, which is the idea that individuals are motivated by the need to achieve success and avoid failure.

McClelland's research focused on how individuals set and pursue goals, and how their level of achievement motivation affects their behavior and success in various areas of life. He believed that people with a high need for achievement are more likely to set challenging goals for themselves and persist in the face of obstacles, leading to greater success in their endeavors.

McClelland's work has had a significant impact on the fields of psychology, education, and business management. His theories have been used to develop strategies for improving motivation and performance in various settings, such as schools, workplaces, and sports teams.

Overall, John McClelland was a pioneering psychologist whose work has had a lasting influence on our understanding of human motivation and behavior.